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Screaming for Krispy Kreme Doughnuts

krispy kreme[tag]Krispy Kreme Doughnuts[/tag] arrive in Manila. Sort of. A dozen Krispy Kreme doughnuts were delivered at my doorstep today. What will I do with all these golden glazed doughnuts? I called up my daughters at the dorm if they wanted Krispy Kreme Doughnuts. “Of course, send it over”, my daughters yelled. “We will microwave it here”

krispy kremeI haven’t tried their favorite method of eating doughnuts aka microwave style. Maybe it’s the warmth and soft texture that adds to the pleasurable eating experience. Doughnuts are their number 1 comfort food. The 12 golden glazed doughnuts look perfectly glazed. Glazed doughnuts of Dunkin Doughnuts or Go Nuts look sloppily glazed to me. Hehe, there goes my compulsive-obsessive nature.

It has been years since I last tasted a Krispy Kreme doughnut. Sipping my aromatic Kenya Coffee brew, I took my first bite. The first thing that I notice is the very tender texture of the doughnut. The taste is practically the same if one compares Go Nuts and Cello’s. I can feel my blood sugar rising because Krispy Kreme Doughnuts are just too sweet. One doughnut is all you need to eat to get over the doughnut cravings. Later on, I will have to bike for 30 minutes to burn this excess sugar. Krispy Kreme better come up with a sugar free version.

krispy kreme

Looking at the brochure, the price of 30 pesos a piece is quite high if you compare that to Go Nuts 18 pesos per doughnut and even Cello’s at 20 pesos per doughnut. The higher price makes up for the fact that you can only eat one piece of Krispy Kreme doughnuts. Like I said earlier, the super sweet doughnuts will stop you from taking a second serving. With Go Nuts, one tends to eat two or three doughnuts. With the pricing structure of doughnuts, I can just imagine the huge profit margin that Cello’s in Katipunan Avenue and Go Nuts Donuts are making since they are not franchised.

We used to have a bakeshop (called Sally’s Bakeshop , named after my late mom) in the early sixties till early 2000. At the height of Dunkin Doughnuts popularity, Griffith Laboratories, the supplier of Dunkin Doughnut’s mix offered our bakeshop the opportunity to offer doughnuts with the same quality as Dunkin Doughnuts in Cebu. During the early eighties, we were told that daily Dunkin Doughnuts sale reached 200,000 pesos. The figures just made us dizzy. We grabbed the opportunity immediately. My brother who was the manager of our bakeshop named it “Smackin Donuts”. The success of our “Smackin Donuts” was short lived because imports were difficult to get during the Ninoy Aquino assasination. Our supply was cut but we continued the doughnut product line with another recipe we concoted in the kitchen.

That’s why I know how much these doughnut shops earn. With Krispy Kreme Doughnuts coming into the picture, competition gets even tougher but I am pretty sure none of these doughnut shops will close down.

News from Krispy Kreme
Krispy Kreme Doughnuts will be launched at the City Center in the Fort (Near Serendra) on Thursday, November 30. at 8:30 am. First customer to ring the cash register will win a one year supply of Original Glazed Doughnuts. Free Limited edition Krispy Kreme original t-shirt to the first 500 customers. Lots of raffle prizes (6 months free doughnuts, 3 months free doughnuts and 1 month free doughnuts) for the 2nd up to 500th customers.

Thanks Krispy Kreme Philippines for the free samples of these Golden Glazed Doughnuts before opening date.

14 thoughts on “Screaming for Krispy Kreme Doughnuts”

  1. krispy kremes are present at the Sydney Airport- the only place here in Australia. Too bad that I live in Brisbane. There is another doughnut chain here called dreamlike (I think) which is moe popular than the dunkin doughnut. Ahh doughnuts- i love them but try to limit eating just 1. can’t wait to sink my teeth on them!

  2. it’s funny, here in philadelphia most people prefer dunkin donuts (even over starbucks for coffee) that the nearest krispy kreme is miles away from the city center. and in new york, krisy kreme is only available in a couple of places now (penn station and somewhere near ground zero if i’m not mistaken). thing with krispy kreme is their donuts are so sweet, you can only eat like one at a time.

  3. @van- I probably gained a pound after eating one Krispy Kreme.

    @Patty- Krispy Kreme opens November 30 but they are sending samples around Manila because they will rely on word of mouth advertising. Also , it’s a test run on their production

    @cris- Well eating it one at a time would be great since it will cost less

  4. as i’ve been posting all around who has gotten free krispy kreme boxes, this is my guilty pleasure. loaded with calories but ooohh soo good. your girls know the right way to eat them which is to microwave 1 piece for at least 8 seconds. it’s much better warm. when I buy my box for the month, I try to just only half a day. if i can’t help myself by eating 1 I always increase my work out..hehe. coz they definitely go to your hips and thighs if you’re not careful..:)

  5. @dexie- Ah if I were not diabetic, I’d be eating lots myself. My kids just love to eat doughnuts so maybe I will queue during opening day just to win one of those prizes of free doughnut suplly. I just also read in the box about the microwave instructions. Never knew that was how to eat it.

  6. I am very happy to see the opening of the Krispy Kreme Donuts store in Manila. In the contrary, the Philippine economy is booming and the country is gaining popularity as the world’s best destination for Medical Tourism. I am a Registered Nurse and a Medical Technologist with a Masters’ Degree here at the University of Sydney. I knew that Filipinos are talented and intelligent people. Let us join our hands together for the prosperity and peace of our beloved Philippines!!!

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