More About Me

Mom blogger, making a difference in the lives of her children by advocating social change for social good.


ABOUT ME continued from page 1

Work and Money
Before I was married, I was a Research Associate at the UP Institute for Small Scale Industries . Although the pay wasn’t that much, I found my job very fulfilling. I worked on a wide range of projects involving small and medium enterprises such as A Study on Possible Expansion of Planters Bank’s Small and Medium Enterprises Financing Activities, Informal Sources of Credit and more. One of my case studies “The Unique Character of the Small Firm – Mang Jose’s Dilemma.” was published in Business Day (now Business World). 1987. It seemed awkward that I gave advice to entrepreneurs when I myself was not one. Of course, I dreamt of becoming an [tag]entrepreneur[/tag] one day. I did not seek employment after my second daughter was born. I became a licensed real estate broker in 1989 (License No. 8920) and worked for my husband’s family real estate properties. Although the pay was quite good, I wasn’t too happy with the arrangement. You know how it is when one works with family. It can get personal. So I resigned in 1998 and lived off the salary of my husband. How nice , no? That was all about to change.

pinoy_real_estate_broker.jpg Just recently, I revived my real estate brokerage which you can view at my real estate blog where I specialize in condominium projects of the top real estate developers in the Philippines.

New Media Publisher

I often get tapped as a new media publisher in product launches or public relations events.

My PR policy is a combination of Anton’s school of thought “for the awesome experiences which would include eating at a restaurant I can rave about or meeting awesome people. ” and Yuga’s third option of “full disclosure to your blog readers ”

A disclosure will at least serve as a warning to your readers if later on you make a positive review of their products/services, it was influenced in some manner.

Read my disclosure policy.

I graduated at UP Diliman with a degree BS Food Technology in 1978. I worked for a couple of years in the Food processing industry. Then I took my Master’s In Business Administration in Ateneo Graduate School of Business. At that time, I thought getting an MBA was the way to enhance my career. When the kids came into my life, I enjoyed motherhood so much that I gave up my research career and became a full time mother and got employed as a Property Manager for my husband’s real estate properties. I went into real estate and in the mid 1990’s played around with the internet as a hobby. Today, that hobby has transformed into an income generating project.

noemi dadoAfter my son was born in 1993, I became overweight and never bothered to lose the excess pounds. Well, there were many failed attempts. By 2003, I was diagnosed as hypertensive, [tag]diabetic[/tag] and due for angioplasty. I accepted my fate… that if I died, I would soon join my son in heaven . But it wasn’t meant to be. An angiogram revealed no major blockage in the arteries. Instead they found a “spastic heart” . That’s how much grief affected my heart. It made me realize that I was not meant to die yet. I started to lose weight on May 2005 after joining a fitness gym (because Lauren wanted a yoga class and I was forced to be her driver). I was 163 lbs (I’m 5 feet 2″) and was borderline obese. Two months later, I lost 20 pounds with the help of healthy diet. Today, I am 129 pounds but still need to lose 10 more pounds . My blood sugar is stable. My blood pressure is normal. My eye angiogram has no bleeding and kidney function is normal. I am not sure how much damage my body has encountered after those years of neglect .

imageLeft-TheBook.jpg I’ve always considered myself a spiritual person. However , when my son died, I questioned God : “how could God do this?” , “Why my son?”, “Why not me”? I stopped going to church too only because I would cry everytime a song was played. Everytime I mention that I was angry with God, I get a few “Whoa-you-are-a-sinner” looks. In the back of my mind, I heard Luijoe berating me for not going to mass. Then sometime November 2004, as I was sitting in the couch where Luijoe used to stay, a light dawned on me. It seemed like my son was reaching out to me. A voice called “Mama, pray!” Then I just surrendered my pain. This was the moment where I changed…my transition to a new and better me. Then I attended The Purpose Driven Life by the Ligaya ng Panginoon on November 2005. The seminar inspired me to move beyond my pain . Thus, I initiated the formation of The Compassionate Friends Philippines. On the last day of our seminar, I was invited to share my ministry to the participants of the program. Here is the Powerpoint Presentation of “The Positive Resolution of my Grief Journey“. (1 MB)

““We are healed to help others. We are blessed to be a blessing. We are saved to serve, not to sit around and wait for heaven

So that’s my new life in a nutshell. Future entries will contain more details. However, not all of my blog entries contain everything about my life. I prefer to keep some information as private as possible.

You can read about me and my blog in this interview by Mao Hermitanio , Her Life as a Blogger.

Now, it’s your turn tell me about you.

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Noemi Lardizabal-Dado (1388 Posts)

You may contact Noemi (noemidado @ for speaking and consultancy services in the following areas: Parenting in the Digital Age (includes pro-active parenting on cyber-bullying and bullying) ; Social Business ; Reinventing One’s Life; and social media engagement. Our parenting workshop is called "Prep to Prime (P2P): Parenting in the Digital Age (An Un­Workshop)" P2P Un­Workshops are conducted by two golden women in their prime, Noemi and Jane, who have a century’s worth of experience between them. They are both accomplished professionals who chose to become homemakers. This 180­degree turn also put them on a different life course which includes blogging, social media engagement and citizen advocacy. They call their un­workshops Prep to Prime or P2P, for short, to emphasize the breadth of their parenting experience. They tackle different aspects and issues of parenting ­­ from managing pregnancies, prepping for the school years of children, dealing with househelp, managing the household budget, to maximizing one’s prime life and staying healthy through the senior years.

  • jaleesa

    hi tita noemi,

    i found your blog through

    pareho po tayo ng course, bs in food technology. dito po ako nag-graduate sa melbourne, australia. my family (parents and siblings) came to melbourne in 1988. i was 13 turning 14.

    i am currently working in a smallgoods company as a quality assurance officer. this is my 1st job after i graduated. i’ve been with the company for 7 years.

    i love to cook and try new recipe whenever i get the chance during my spare time.

    i play piano, mainly classical piece.

    nakaka-inspire po yun blog nyo especially yun topic about your son. my uncle and lolo passed away 6 yrs ago. very close po ako sa kanila. i still cry every time i visit them in the cemetary.

    until then. have a good day!

  • Cherry

    Hi! I dont know you… just happened to read your blog accidentally but I admire you for your resilience and positive spirit to go on with life after a big loss. You are an inspiration for the women in mid-life. Keep up the good work and God bless you and your family.

  • sally

    Hi there! I just happened to read your blog accidently and it was probably God intervention that I’m also trying to heal my melancholic sickness of loosing my Dad last September 2005. I know how you feel and I was crying when I was reading your testimonies. I’m a mother with a 7 year old daughter (unica hija) and I couldn’t imagine how life is when things happen like that. I salute you for your courage and positive spirit. Perhaps, what i have read really comforted me of my loneliness and thus helps me a lot in striving for good.
    Good luck and God bless!

  • @ sally- God works in mysterious ways and we know this is not just a coincidence. I hope you find comfort in your day to day life but know that sadness can just come anytime. It’s normal.

  • Before he died, my father got sick and slowly deteriorated. It was painful to see him that way. But that’s not the only thing that put a heavy strain upon us, we had to struggle to solve financial problems. Anyway, that was in the past. We are happy now we have weathered the storm.

  • Hi, Ms. Noemi. I was touched by your blogs about your son. I even write about you on my blog. I hope you don’t mind. Luijoe was such an adorable kid. He’s soo cute. Too bad hindi mo sya nakasama ng mas matagal pa. I am also a mom. And I don’t have to be in your shoes to know what’s it’s like to lose a child. I even saw your interview sa MOMS dati. Iyak ako ng iyak sa episode na yun. I’m really sorry for your loss. I know that Luijoe is now happy with our creator…watching over you. So take care of yourself.

    Eto nga po pala yung link sa blog ko. you might wanna read it. God bless!

  • I found your site by accident while searching for “parol” or lantern photographs from the Philippines. I am so glad that I did because your photos were, as they say, “the next best thing to being there” They sure cheered me up as they reminded me how much time Pinoys spend
    buying “parols” and putting them up everywhere. Isn’t it great that in the Philippines, Christmas celebrations last until January 6th?

    From your personal notes, I gather that you now seem to have gotten over your son’s death, and those of your parents’ and brother’s demise. This is good, because after a time of grief, trite though it may sound, “life has to go on” and, as I’m sure you’ve realized, your husband and other children need you to be there for them in “the land of the living”.

    Congratulations on taking the plunge and becoming an entrepreneur yourself. The first step is always the hardest. I hope you’ll have continued success in your current businesses and other endeavors you may decide to pursue in the future.

    As for me, I was a UP student at one time, but moved to Silliman University on a scholarship when my father became a school superintendent in Dumaguete City, Negros Oriental. But my life at UP and Silliman seems like a long time ago…….and …….. another life.

    I have a couple of degrees in Chemistry – a subject matter not too far off from Food Technology.

    I’m glad I found your website. I will try to visit frequently. Keep on blogging.

    Happy New Year to you and yours! Best Wishes from Canada!

  • @Must Be That Girl – I couldn’t bear to see my dad all frail and weak myself.

    @Honney – thanks for writing me in your blog

    @Erlinda- I place those photos because I know Filipinos abroad might want to see it.

  • I just wanted to tell you that you are an AMAZING woman! I am touched and inspired by your story and your life. I’m sure it wasn’t easy to share it with the public and I appreciate that you did. Thank you. 🙂

  • hello po.Ãœ i was searching Google for starbucks’ head office here in the Philippines when i came across your post about your two daughters getting the Starbucks planner, and read one entry to another entry until i found out about your lost. i know this may sound weird, but when i was still in college, i happen to came across or hear about the story of the drowning incident in Cebu. I was not an active blogger at that time. I think i read it from Lauren’s page. though, we’re definitely not acquainted, you know how small internet world is, right? i got to have small specs of the stories of Luijoe.. however, upon reading your blog entries and visiting luijoe’s site, i felt extremely sad, same feeling i felt when i heard about it years ago.

    to be honest, im thinking of saying sorry to my family esp. to my mom, whom i have disagreements these past few days.. i dont know but reading the whole luijoe story and your posts made me realize more the value of showing your LOVE for your family members and to your loved ones, as well. although, my pride eats me every now and then. i must take courage to swallow it and reconcile with my mother.

    Thank you for being an inspiration. I will pray for you.Ü

  • ska

    hello po :))

    im cheska. can i ask for your help regarding sex education? i read your blog about sex eduation. im making a term paper kasi and i found out that your a mother who is interested about sex eduation. can i ask po your e-mail address if its ok for you po. thanks!

  • Nerissa

    Hello Noemi!

    I found your blog accidentaly when I was surfing for “filipino children died early”, something like that. And i find your blog so interesting, informative, entertaining and of course sad about your son Luijoe. I’m a filipina living and working in Norway. I’ve been here for over 20 years, and have a 12-yr old daughter, so i speak almost fluent Norwegian, but my english is getting worse. But i can manage to understand all your topics in your blog and also the comments.

    I am also a working Mom, working as an executive officer in a college school. And i am fortunate that we have flexible working hours so i can come home everyday at dinner time. I know that this is not possible in all mothers and families but i really agree that quality time means a lot for the kids. Good luck to all of us working mothers!

    And good luck to all of you intelligent and skilled bloggers. I am impressed!

  • Lucille

    Hi…I also was just recently diagnosed with Spastic Heart/Arteries. Can you tell me which drugs were prescribed for you? Will you have to be on them for all your life? Did you have to have surgery? or did it heal on its own?
    I too am a Christian & have read the book, “The Purpose Driven Life”.
    I agree it is an excellent book.
    It sure would be good to talk with someone that has the same health problems as I do. Thank you for your time.