Greed led the owner of the MV Princess of the Stars to allow it to proceed on its final journey despite Typhoon Frank warnings. This is the same corporation which owned the even more ill-fated Dona Paz, a ship whose loss on December 20, 1987 killed nearly three times as many as the famous Titanic.

The manner by which Sulpicio Lines handled the terrible tragedy is most deplorable. However, there is yet another tragedy that has not been written about much, which has befallen the town of San Fernando in Sibuyan Island. San Fernando is the town closest to where the sunken ship lies.

This quaint fishing town of some 22,000 residents is also struggling against an equally daunting devastation away from media glare that is focused on the capsized MV Princess of the Stars just a few kilometers from the shore. Majority of the families have lost their homes and been displaced. There is hardly food and shelter available. The children are in dire straits. They have lost all their books, toys, clothing and are very much in need of basic necessities. Government agencies, owing to a lack of resources, just cannot be depended on to address all the tragedy surrounding us today. In today’s Philippine Inquirer report, Dr. Ted Esguerra of the Philippine Coast Guard mentioned that attention should be given to the children of this island.

As private citizens, and as human beings, we can do our part. My friend, Cathy Babao-Guballa is initiating a campaign to help the Children of San Fernando, Sibuyan Island.

If you can find it in your heart, to share a bit of yourself, here is a wishlist for the children of San Fernando —

1. Clothing (for ages 2 – 16)
2. Books and toys (in good condition please) for kids ages 5 – 16
3. School supplies – pens, coloring materials, pencils, notebooks
4. Snacks

You can send your donations here or call 0917-529-1964 if you wish to have your donation picked up.

Cathy and another friend is coordinating with the Red Cross and plan to go there in the latter part of next week to deliver these items.

I hope you can help out in any way you can.

About Noemi Lardizabal-Dado

You may contact Noemi (noemidado @ for speaking and consultancy services in the following areas: Parenting in the Digital Age (includes pro-active parenting on cyber-bullying and bullying) ; Social Business ; Reinventing One’s Life; and social media engagement. Our parenting workshop is called "Prep to Prime (P2P): Parenting in the Digital Age (An Un­Workshop)" P2P Un­Workshops are conducted by two golden women in their prime, Noemi and Jane, who have a century’s worth of experience between them. They are both accomplished professionals who chose to become homemakers. This 180­degree turn also put them on a different life course which includes blogging, social media engagement and citizen advocacy. They call their un­workshops Prep to Prime or P2P, for short, to emphasize the breadth of their parenting experience. They tackle different aspects and issues of parenting ­­ from managing pregnancies, prepping for the school years of children, dealing with househelp, managing the household budget, to maximizing one’s prime life and staying healthy through the senior years.

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